Threaded Comforts
Newsletter Marketer and Content Strategist
Problem:
Needed to establish and grow the brand’s online
presence.
Aimed to increase reach and engagement with potential
customers.Wanted to convert increased engagement into sales.
Solution:
Developed and executed a comprehensive content
strategy focused on increasing reach and engagement.Created and wrote all the copy for the newsletters,
ensuring they were engaging and aligned with the
brand’s voice.Designed aesthetically pleasing and user-friendly email
layouts that encouraged interaction and conversion.Focused on strategies to convert engagement into
sales, such as including clear calls-to-action,
highlighting promotions, and showcasing new products
in a compelling way.