Threaded Comforts

Newsletter Marketer and Content Strategist

Problem:

  • Needed to establish and grow the brand’s online
    presence.

  • Aimed to increase reach and engagement with potential
    customers.

  • Wanted to convert increased engagement into sales.

Solution:

  • Developed and executed a comprehensive content
    strategy focused on increasing reach and engagement.

  • Created and wrote all the copy for the newsletters,
    ensuring they were engaging and aligned with the
    brand’s voice.

  • Designed aesthetically pleasing and user-friendly email
    layouts that encouraged interaction and conversion.

  • Focused on strategies to convert engagement into
    sales, such as including clear calls-to-action,
    highlighting promotions, and showcasing new products
    in a compelling way.